STOP FIGURING
IT OUT ALONE.
A small, confidential peer group for marketing leaders at community banks under $10 billion in assets. Ten to fifteen bank marketers from banks that don’t compete, one hour a month, working through real problems together. Nobody sells.
- 10 to 15members per group
- 60minutes a month on Zoom
- 1bank per market
- Freefor founding members’ first 6 months
Now forming · first session January 21, 2027
YOU APPLY.
WE DO THE REST.
Tell us about you and your bank. We match you with bank marketers who face the same problems, check that no bank from your market is in the room, and hold your seat. The group opens once ten members are confirmed.
THE HOUR.
Same day and time every month, cameras on. Every session runs the same way, so the time goes to your problems.
Minutes, drawn to scale. A guest expert joins once a quarter, and there’s an optional in-person meetup once a year.
THE RULES.
- What is said in the group stays in the group.
- Cameras on. No note-takers, including AI note-takers.
- No competitors in the room.
- Bring one problem or one win each month.
- Miss three sessions in a row and your seat goes to the waitlist.
- Advice from experience, not theory.
- No selling to other members, including by the host.
| Founding members, first 6 months | $0 |
|---|---|
| Founding members, after that | $995/yr |
| Standard rate | $1,995/yr |
The founding rate is locked for as long as you stay. Leave any time. We share the price up front so you can get budget approval in time.
YOUR
HOSTS.
Jaci Russo, PCM is CEO and Co-Founder of brandRUSSO and co-host of He Said, She Said: Razor Branding, where she talks with marketing leaders about what makes a brand stand out. Mackenzie Wolfe co-hosts. They guide the conversation and keep it moving. The answers come from the room.
Apply for a seat
About three minutes. Tell us about you and your bank and we’ll do the rest. We read every application by hand to keep competitors out of the room, and you’ll hear from Jaci or Mackenzie within three business days.
QUESTIONS.
STRAIGHT ANSWERS.
Is this a way to sell me agency services?＋
No. Nobody pitches in the sessions, including the hosts. If a member wants help, they ask after the session.
How do you keep competitors out?＋
Every application is checked against the others in that group: same company, same market, and anyone you’ve asked us to keep out. We decide who joins before anyone meets.
My compliance team is strict. Can I still take part?＋
Yes. Share only what you’re comfortable sharing, and list anything off limits in your application. Nothing leaves the room.
Can I ask my CEO first?＋
Of course. Apply now to hold your place, and we’ll send a one-page summary you can share.
NEEDS A PLAN.
Not sure where to start? Start with a 20-minute conversation about where your bank is and where it is headed.
Schedule a chat